Proteins are essential for healthy brain, heart, coat and skin. Genetic Life chose chicken meal over chicken parts or chicken meat because it provides a purer and higher form of concentrated chicken protein. Most of the water has been eliminated from it leaving a highly concentrated form of protein. Pound for pound, chicken meal delivers the maximum amount of protein for your pet’s daily nutrition. There is almost no possibility of bacteria from the purest form of chicken meal used in our formulas. Salmon Meal: Our research team knows that salmon meal has a high source of protein and is easily digestible. Salmon also provides good omega-3 fatty acids and is the best choice for a complete protein. Eggs: Genetic Life researchers know the importance of healthy skin and a shiny coat. Pure delicious eggs provide good fats like omega-6 and are a complete protein source.




Whole Grains & Fiber are essential for protein, B vitamins, iron, zinc and energy sustaining carbohydrates. Brown Rice: Our research recognizes that brown rice is a great natural source of protein, fiber and complex carbohydrates with nutrients like B vitamins (B1, B3, B6), iron, manganese, magnesium, selenium, tryptophan and zinc. The whole grain is used excluding the outer husk which allows your pet’s digestive system to stay happy and healthy, which will keep you happy as well. Barley: Energy levels are important to your pet throughout their entire life and barley delivers that energy better than any other grain.




Fats are essential for providing energy and supporting growth and for the normal development and function of muscles, nerves, body cells and body tissue. Combined sources contain Omega-3, Omega-6 and Chicken Fat. We chose chicken fat specifically over “animal fat”. Why? Because other “animal fats” will fluctuate in quality and our research team is uncompromising when it comes to quality. The easily metabolized fatty acids will give your dog energy throughout the day.




Omega-3 Fatty Acids are essential for healthy skin and shiny coats. Flaxseed Meal: Genetic Life observed the nutty flavor of this meal and its ability to blend easily with water. Because of its high level of Omega-3 fatty acids, essential amino acids, calcium and easily digestible protein, Flaxseed supports fantastic skin, and a shiny glossy coat. Sunflower Oil: Still another great source of Vitamin E for your pet. Our studies show this oil provides superior levels of monounsaturates, recommended for a healthier diet.




Fruits and Vegetables are essential for antioxidants and phytonutrients. The Genetic Life research team chose the following specific fruits and vegetables for their high antioxidant content: Apples, Beets, Blueberries, Carrots, Cranberries, Garlic and Kelp.




Vitamins and Minerals are essential to enhance the overall nutritional value of the food. The Genetic Life research team extensively researched the necessary vitamins and minerals your pet needs for a healthy nutritional diet. We have included all of those in this formula. Compare ours to any other brand on the shelves and you will see for yourself.




Natural Supplements are essential for maintaining healthy joint cartilage. Glucosamine: Our research team acknowledges the proven fact that this natural supplement is involved with the formation of tendons, skin, eyes, bones, ligaments and heart valves. As your pet matures it is vital to their health. You will find our levels of glucosamine fits the needs of all breeds. Chondroitin: Our researchers recognize the established fact that Chondroitin is important for maintaining healthy joint cartilage. When combined with Glucosamine they work as an even more effective therapy to maintain healthy pet joints. That means a healthy longer life for your pet.




Probiotics/Microbials are essential to the immune and digestive systems. It restores good bacteria to the intestinal lining, stabilizes the pH of your pets intestinal tract, and increases nutrient absorption. We have included the following microbials in our food: Enterococcus Faecium Fermentation Product, Lactobacillus Acidophilus Fermentation Product, Aspergilluls Niger Fermentation Extract, Trichoderma Longibrachiatum Fermentation Extract and Bacillus Subtilis Fermentation Extract.


Chicken Meal ▾

A highly digestible protein source produced by cooking chicken at high temperatures, extracting the fat and drying the meat residue. It is a meat protein, providing essential amino acids and fatty acids, vitamins, and minerals for muscle development and energy.

Salmon Meal ▾

A highly digestible protein source produced by cooking salmon at high temperatures, extracting the fat, and drying the remaining meat. Salmon meal provides essential amino acids, Omega 3 fatty acids, vitamins and minerals for muscle development and energy.

Brown Rice ▾

A natural whole grain rice that is associated with natural health foods. It provides essential B vitamins, minerals and fiber. Brown rice is an excellent, high–quality complex carbohydrate source for energy and fiber for colon health.

Dried Egg Product ▾

A fantastic protein source that also enhances the immune system of developing dogs.

Barley ▾

The whole grain with the hull and bran and is an excellent source of soluble fiber. It is a good carbohydrate source for energy, B vitamins and fiber for colon health.

Chicken Fat ▾

(Preserved with mixed Tocopherols) A high quality source of essential fatty acids and energy, chicken fat is also high in linoleic acid (source of Omega 6 fatty acids), which helps promote healthy skin and coat.

Beet Pulp ▾

Beet Pulp is an insoluble fiber source that helps improve the health of the colon.

Natural Chicken Liver Flavor ▾

High in protein, rich in iron and vitamin A, and used as a natural flavor enhancer.

Flaxseed Meal ▾

Ground flaxseed contains flax seed oil, which is one of the richest sources of the essential Omega 3 fatty acids (linolenic acid). Flax is a good source of essential amino acids and contains all the essential vitamins and minerals required by dogs. Flaxseed is also a great fiber source that aids in digestion. It is also a great source of Omega 3 & 6 fatty acids that promote healthy skin and coat.

Brewers Yeast ▾

Rich in Omega fatty acids, B vitamins and antioxidants. It enhances health, aids with flea control and improves the immune system.

Sunflower Oil ▾

(Preserved with mixed Tocopherols) A source of fat used for energy and a healthy coat.

Dried Kelp ▾

A good source of essential vitamins, minerals (including iodine) and antioxidants.

Lecithin ▾

A natural antioxidant

Potassium Chloride ▾

A standard source of potassium that helps balance acid/alkaline levels.

Choline Chloride ▾

Helps protect nerve function and maintains fat metabolism. Also helps regulate the liver and helps maintain acid and water balance.

Zinc Proteinate ▾

An essential mineral important in helping to support healthy skin, hair and mucous membranes. It has antioxidant properties, helps maintain normal taste and sense of smell, aids in healing and promoting a healthy immune system, helps synthesize DNA and RNA and promotes normal growth and development.

Vitamin E Supplement ▾

A potent antioxidant that helps to improve circulation and cardiac output.

Iron Proteinate ▾

A high quality source of iron needed for red blood cell reproduction Inulin (from chicory root).

Ascorbic Acid ▾

A source of Vitamin C.

Garlic ▾

A natural antioxidant that can help thin the blood; helps strengthen the heart and maintain good circulation.

Apples ▾

An excellent source of pectin, a water-soluble fiber.

Carrots ▾

Provides antioxidants and health protecting phytochemicals, vitamins and minerals. They are high in Vitamin A and carotenoids.

Blueberries ▾

An excellent source of Vitamins A & C, potassium, and fiber.

Cranberries ▾

An antioxidant that fights toxins in the body; a natural acidifier that contributes to urinary tract health.

Glucosamine Hydrochloride ▾

Aids in bone and joint development and maintenance.

Chondroitin Sulfate ▾

Helpful in the maintenance and rebuilding of joint cartilage.

Dried Enterococcus Faecium Fermentation Product ▾

Aids in digestion and helps promote gut health.

Dried Lactobacillus Acidophilus Fermentation Product ▾

Aids in digestion and helps promote gut health.

Dried Aspergillus Niger Fermentation Extract ▾

Helps in aiding digestion.

Dried Trichoderma Longibrachiatum Fermentation Extract ▾

Aids in digestion and helps promote gut health.

Yucca Schidigera Extract ▾

A natural extract made entirely form the stem of the Yucca Schidigera Schidiger plant. Supports anti-inflammatory processes in tendons and joint cartilage.

Niacin Supplement ▾

Vitamin B3 is also called Nicotinic Acid or Nicotinamide. It is essential for healthy nerves and skin. It is important in the metabolism of carbohydrates, proteins and fats and reduces cholesterol and triglycerides in the blood. It is important for the proper health of the central nervous and GI systems.

Copper Proteinate ▾

Promotes normal red blood cell formation, acts as a catalyst in storage and release of iron to form hemoglobin for red blood cells, assists in the production of several enzymes involved in respiration, promotes connective-tissue formation and central nervous system function and promotes normal insulin function. Copper is an essential mineral for preventing anemia in dogs.

Manganese Proteinate ▾

An essential mineral for normal growth and development, aids in carbohydrate metabolism, promotes nerve functions, aids in formation of connective tissue and is involved in the antioxidation process.

Vitamin A Supplement ▾

Essential for healthy bones, teeth, hair, skin, eyes, and mucous membranes. It is an oil soluble vitamin and is important to the immune system especially for respiratory infections.

Calcium Pantothenate ▾

One of the B vitamins, it acts as a coenzyme in the conversion of amino acids and is important for healthy skin. It also promotes normal growth and development and aids in the release of energy from foods.

Thiamine Mononitrate ▾

(Source of Vitamin B1), Vitamin B1 is essential for the metabolism of carbohydrates and protein. It is also important for a healthy nervous system, keeps mucous membranes healthy, maintains normal function of the nervous system, muscles and heart. Also promotes normal growth and development.

D-Biotin ▾

Riboflavin Supplement (Sources of Vitamin B2), Riboflavin is important for the digestion of fats and carbohydrates and for healthy skin and coat. Key for normal growth and development.

Vitamin D3 Supplement ▾

Promotes healthy skin, bone, connective tissue and heart. It is necessary for the proper absorption and utilization of calcium and phosphorus.

Pyridoxine Hydrochloride ▾

Vitamin B6 is essential for the metabolism of proteins. It acts as a cofactor for the large hydrochloride number of enzymes involved in amino acid and metabolism.

Vitamin B12 Supplement ▾

A coenzyme in nucleic acid, protein and lipid synthesis. It is necessary for growth. Necessary for normal processing of carbohydrates, protein, and fat in the body.

Beta Carotene ▾

Plays an important role in animal health as a precursor of Vitamin A, which is an essential nutrient needed for normal growth development, reproduction, immune function, and vision. In addition to its role as a precursor of Vitamin A, it also acts as an antioxidant and a potent quencher of singlet oxygen.

Folic Acid ▾

A water soluble B-vitamin that plays an important role in various cellular functions.

Sodium Selenite ▾

A powerful antioxidant that protects the body from free radicals and heavy metals. It also helps support immune response.

Ethylenediamine Dihydriodide ▾

Rosemary Extract. A natural seasoning, flavor, and preservative.


Crude Protein (Min.)26%
Crude Fat (Min.)12%
Crude Fiber (Max.)4%
Moisture (Max.)10%
Omega-3 (Min.)0.4%
Omega-6 (Min.)3.5%
Glucosamine (Min.)375 mg/kg
Chondroitin (Min.)250 mg/kg


5-10 lbs.0.5 – 1.0 Cups
10-20 lbs.1.0 – 1.6 Cups
20-30 lbs.1.6 – 2.1 Cups
30-40 lbs.2.1 – 2.6 Cups
40-50 lbs.2.6 – 3.0 Cups
50-60 lbs.3.0 – 3.4 Cups
60-70 lbs.3.4 – 3.8 Cups
70-80 lbs.3.8 – 4.1 Cups
80-90 lbs.4.1 – 4.5 Cups
90-100 lbs.4.5 – 4.8 Cups

¹ using standard 8 oz. (226.8 g.) measuring cup.


The above Feed Guideline is based on a normal active dog. Sedentary dogs should be fed 40% less food daily versus very active – working dogs need approximately 20% more food daily. Provide unlimited amounts of fresh, clean water in a clean bowl daily. This formula is formulated to meet the nutritional levels established by AAFCO dog food nutrient profiles for adult maintenance.

Feeding Tip:

Dogs have a generous supply of beneficial bacteria in their gastrointestinal tract known as the microflora. Changes in your dog’s diet should be made gradually to allow your dog to adjust to a new food or change in diet. Make diet change over a period of 5 to 7 days for the microflora of the gastrointestinal tract to adjust to the diet. Blending the new diet and old diet slowly over a week of feeding will make a smooth diet transition.